Do you want to create solid Facebook
ad copy that both works and get’s quickly approved. Here are some things
you can do to make that happen now.
#1 Write a Clear and Concise Message
When you write your Facebook ad, make sure that your message answers a minimum of one of these questions:
* What is the ad about
* Who is the ad about
* What does the ad want one to do
For example, let’s say your ad’s goal is
to bring about brand XX awareness for your company XYZ that sells lets
say shoes. If the ad answered ‘who is the ad about,’ once you read the
ad you would know that the brand is XX for company XYZ. It also answers
what the ad is about shoes.
The message the ad sense is clear. If a customer was interested in shoes they’d know that’s what you sell.
#2 Create a Strong Call to Action
When you are putting your Facebook ad
together, it is essential that you include a strong call to action
(CTA). Some examples of a call to action include ‘click here,’ ‘buy
now,’ or ‘book today.’ Your call to action will need to be short if you
are running a Facebook sidebar ad. If you are running a Facebook
Suggested Post ad that appears in the newsfeed you are able to write a
longer call to action since there is no restriction of characters.
#3 Have a Friend or Family Check Your Copy
This is especially important if you are
new to writing Facebook ad copy, but remains a good idea always. If you
want to know if your ad is making sense, then ask a friend or family
member to read it. Ask them what they thing about the ad, what the
message of the ad is and whether they feel they should act. If you do
not get the answers you are looking for, then you should go back to the
drawing board and redesign your ad once more.
If you have trouble creating good ads
that have a strong call to action there are many resources out there
that are able to help you with your ad design. The Facebook help is also
a good resource to help you get a better idea about the do’s and don’ts
of your Facebook ads in order to enjoy the highest return.
If this post was of any help to you,
kindly share with loved ones and friends using any of the share buttons .
Use the comment box below should you have any question, addition or any
other input whatsoever.
0 comments:
Post a Comment